Our Story

Noshwell started with one mama’s freezer stash

and a dream that this time, breastfeeding wouldn’t be as hard.

Emily, founder of Noshwell, holding her newborn son

The Mama Behind the Bites

Founder of Noshwell and mama to two sweet little boys. What began as a simple postpartum snack in her own kitchen slowly became something she wanted to share with other moms, too.

When I had my first son in 2022, I went into motherhood thinking breastfeeding would come naturally. But for me, it didn’t. I struggled with my milk supply, and postpartum quickly became filled with stress and constant worry over whether my baby was getting enough.

During my second pregnancy, I knew I wanted to do things differently. I kept coming back to nourishment and ingredients that could help support milk supply and recovery.

Emily holding her sleeping newborn son close
“I wanted something nourishing I could grab with one hand at 2am while feeding my baby.”

I started tweaking my favorite protein-ball recipe with brewer’s yeast, flaxseed, chia seeds, and oats. I stocked my freezer before delivery and hoped for the best.

They quickly became one of the biggest game changers of my postpartum experience—something satisfying and easy during a season when remembering to feed myself felt hard.

Emily mixing Mama Bites while babywearing her newborn

The more I shared the bites with friends and other moms, the more I realized how many women were craving this same kind of support. That’s how Noshwell was born.

Emily holding early hand-labeled Mama Bites pouches

To help moms feel nourished, supported, and cared for during one of the most demanding seasons of life.

Whether you’re breastfeeding, recovering postpartum, chasing toddlers, pumping at 2am, or simply trying to make it through the day without forgetting to eat—we made these for you.

From one mom to another—I’m so glad you’re here.
xo, Emily

Emily with her two boys